Im Colton Batts, a filmmaker-turned-creative technologist focused on bridging storytelling with emerging tools. My work blends design, video, and code to build intuitive systems that empower creators without compromising their artistic voice. 
 
With a background in corporate design and a passion for automation, I approach every project with a builders mindsetfast, modular, and human-first. Im also the founder of Alternative Design, where I explore the edges of AI, creativity, and interactive media. 
Im Colton Batts, a filmmaker-turned-creative technologist focused on bridging storytelling with emerging tools. My work blends design, video, and code to build intuitive systems that empower creators without compromising their artistic voice. 
 
With a background in corporate design and a passion for automation, I approach every project with a builders mindsetfast, modular, and human-first. Im also the founder of Alternative Design, where I explore the edges of AI, creativity, and interactive media. 
Im Colton Batts, a filmmaker-turned-creative technologist focused on bridging storytelling with emerging tools. My work blends design, video, and code to build intuitive systems that empower creators without compromising their artistic voice. 
 
With a background in corporate design and a passion for automation, I approach every project with a builders mindsetfast, modular, and human-first. Im also the founder of Alternative Design, where I explore the edges of AI, creativity, and interactive media. 
Portrait of man looking to the right
Portrait of man looking to the right
Portrait of man looking to the right
Portrait of man looking to the right

Work Experience

2024 – Present

Creative Director

AltDesign

At Alternative Design, I lead the creative strategy and technical execution across brand, product, and content systems. I’ve launched AI-driven workflows, interactive campaigns, and modular toolkits that help artists and companies work smarter without losing their creative edge. From building custom automation pipelines to crafting high-impact visuals, I focus on merging aesthetic clarity with system-level thinking. Every initiative is designed to scale, resonate, and stay rooted in real creative needs.

2024 – Present

Creative Director

AltDesign

At Alternative Design, I lead the creative strategy and technical execution across brand, product, and content systems. I’ve launched AI-driven workflows, interactive campaigns, and modular toolkits that help artists and companies work smarter without losing their creative edge. From building custom automation pipelines to crafting high-impact visuals, I focus on merging aesthetic clarity with system-level thinking. Every initiative is designed to scale, resonate, and stay rooted in real creative needs.

2024 – Present

Creative Director

AltDesign

At Alternative Design, I lead the creative strategy and technical execution across brand, product, and content systems. I’ve launched AI-driven workflows, interactive campaigns, and modular toolkits that help artists and companies work smarter without losing their creative edge. From building custom automation pipelines to crafting high-impact visuals, I focus on merging aesthetic clarity with system-level thinking. Every initiative is designed to scale, resonate, and stay rooted in real creative needs.

2023 – 2024

Video Editing/Motion Graphics

CaptureThis

As a lead video editor and motion designer for Capture This, I’ve crafted high-impact visuals that elevate brand storytelling and drive engagement across digital platforms. From dynamic sizzle reels to polished client deliverables, I’ve helped shape a cohesive visual language that aligns with the company’s cinematic style and fast-paced production needs. My work blends precision editing with custom motion graphics, ensuring every frame hits with clarity, energy, and intent.

2023 – 2024

Video Editing/Motion Graphics

CaptureThis

As a lead video editor and motion designer for Capture This, I’ve crafted high-impact visuals that elevate brand storytelling and drive engagement across digital platforms. From dynamic sizzle reels to polished client deliverables, I’ve helped shape a cohesive visual language that aligns with the company’s cinematic style and fast-paced production needs. My work blends precision editing with custom motion graphics, ensuring every frame hits with clarity, energy, and intent.

2023 – 2024

Video Editing/Motion Graphics

CaptureThis

As a lead video editor and motion designer for Capture This, I’ve crafted high-impact visuals that elevate brand storytelling and drive engagement across digital platforms. From dynamic sizzle reels to polished client deliverables, I’ve helped shape a cohesive visual language that aligns with the company’s cinematic style and fast-paced production needs. My work blends precision editing with custom motion graphics, ensuring every frame hits with clarity, energy, and intent.

2020 – 2022

Senior Designer

Freedom Powersports

Played a key role in crafting scalable design systems and improving the user experience for merchants across the platform. Partnered with product managers and engineers to launch features that enhanced onboarding and retention. Advocated for accessibility and design inclusivity, influencing platform-wide standards.

2020 – 2022

Senior Designer

Freedom Powersports

Played a key role in crafting scalable design systems and improving the user experience for merchants across the platform. Partnered with product managers and engineers to launch features that enhanced onboarding and retention. Advocated for accessibility and design inclusivity, influencing platform-wide standards.

2020 – 2022

Senior Designer

Freedom Powersports

Played a key role in crafting scalable design systems and improving the user experience for merchants across the platform. Partnered with product managers and engineers to launch features that enhanced onboarding and retention. Advocated for accessibility and design inclusivity, influencing platform-wide standards.

2018 – 2020

UX/UI Designer

Shrink

Designed and optimized the core product experience for a mental health startup, contributing to a 40% increase in user retention. Conducted user research and usability testing to inform product decisions, translating insights into thoughtful interfaces. Collaborated closely with the founding team to define the brand’s visual and interaction language.

2018 – 2020

UX/UI Designer

Shrink

Designed and optimized the core product experience for a mental health startup, contributing to a 40% increase in user retention. Conducted user research and usability testing to inform product decisions, translating insights into thoughtful interfaces. Collaborated closely with the founding team to define the brand’s visual and interaction language.

2018 – 2020

UX/UI Designer

Shrink

Designed and optimized the core product experience for a mental health startup, contributing to a 40% increase in user retention. Conducted user research and usability testing to inform product decisions, translating insights into thoughtful interfaces. Collaborated closely with the founding team to define the brand’s visual and interaction language.

  • Digital Artist ⋅

  • Art Direction ⋅

  • Smart Development ⋅

  • Digital Artist ⋅

  • Art Direction ⋅

  • Smart Development ⋅